For more than five decades, Alrofai Group has been shaping industries, creating opportunities, and driving economic progress across Sudan and the United Arab Emirates.
A Legacy of Giving, Shaping Tomorrow Explore Our Businesses

For more than five decades, Alrofai Group has been shaping industries, creating opportunities, and driving economic progress across Sudan and the United Arab Emirates.
A Legacy of Giving, Shaping Tomorrow Explore Our Businesses

+50

Years of Excellence

11

Specialized Companies

+500

Employees

About Alrofai Group

Building Businesses That Move Economies Forward

Founded in 1969 by Mr. Merghani Alrofai, Alrofai Group is a family-owned conglomerate with a long-standing presence in the Sudanese market. What began with the establishment of the Group’s flagship logistics division has evolved into one of Sudan’s leading business groups, operating across more than five strategic sectors.

Driven by continuous innovation, advanced technology, progressive thinking, and a strong entrepreneurial vision, Alrofai Group has built a solid reputation as a market leader in the logistics, import and gold mining industries. Over the decades, the Group has consistently expanded its capabilities and diversified its operations while maintaining a commitment to excellence and sustainable growth.

Why Alrofai Group

Trusted Experience. Diversified Strength.

For more than five decades, Alrofai Group has built lasting partnerships, delivered successful projects, and expanded across multiple industries through a commitment to excellence and innovation.

What Sets Us Apart

  • Over 50 years of proven business success
  • Diversified portfolio across strategic industries
  • Strong presence in Sudan and the UAE
  • Experienced leadership and skilled workforce
  • Extensive international supplier network
  • Commitment to innovation and quality
  • Sustainable long-term growth strategy
  • Strong focus on customer satisfaction

INDUSTRIES

Logistics & Transportation

Through NonStop Transport Enterprise, Alrofai Group provides integrated logistics solutions including freight transportation, customs clearance, warehousing, material handling, and multimodal transport services.

Mining

Our mining operations support the responsible development of Sudan’s natural resources through modern equipment, operational efficiency, and sustainable practices.

Energy

Through Taqa Engineering Solutions and MAX Power, we deliver reliable power generation and renewable energy solutions to industrial, commercial, and residential customers.

Agriculture

Our agricultural investments contribute to food production and economic development through sustainable farming and high-quality crop cultivation.

Trucks & Heavy Equipment

We supply reliable trucks, construction equipment, and industrial machinery that support critical sectors across Sudan.

Jewellery & Luxury Retail

Through Alenwan Jewellery and Almaqam Jewellery, we offer premium gold jewellery collections that combine craftsmanship, elegance, and exceptional customer service.

Investment Management & Procurement

NonStop Trading DMCC and NonStop International FZC serve as the investment management and international procurement arms of Alrofai Group.

Partnerships That Create Value

STRATEGIC PARTNERS

Strong partnerships have been instrumental to our success. We collaborate with leading global manufacturers, suppliers, institutions, and technology providers to deliver innovative solutions and maintain the highest standards across our operations.
Together, we build long-term relationships that drive growth, innovation, and sustainable success.

Leadership That Inspires Growth

Our leadership team combines entrepreneurial vision, industry expertise, and a deep commitment to sustainable growth.

Guided by the values established by our founder, Alrofai Group continues to evolve while remaining focused on delivering value to customers, partners, employees, and communities.

As Chairman, Mr. Mohamed Alrofai continues the legacy established by the Group's founder by providing strategic leadership focused on sustainable growth, diversification, and long-term value creation.

Chairman's Message

For over five decades, Alrofai Group has grown from a single transportation truck into one of Sudan’s leading diversified business groups. Since our founding in 1969, our commitment to excellence,innovation, and resilience has enabled us to deliver high-quality products and world-class services across multiple industries.

Our journey has been built on hard work, perseverance, and strong family values. As our late father, Mr.Merghani Alrofai, always instilled in us: “Success comes through honesty, dedication, and never giving up, regardless of the challenges.” These principles continue to guide our business and shape our vision for the future.Today, we proudly stand as a trusted name in Sudan and beyond, driven by a dedicated team that works together as one family.

We remain committed to creating value for our customers, employees, partners,and communities while contributing to the sustainable growth and development of Sudan.As we look ahead, we do so with confidence and ambition, focused on expanding Alrofai Group’s presence regionally and internationally while continuing our legacy of excellence.